Guest blogger: DAVID LUBARS
• David Lubars is chief creative officer of BBDO North America.
February 4, 2007 | Permalink
I liked beardover more than the dojo, only because it felt like the second one ran too soon after the first. I was trying to let the image of the jean shorts and rollerblades 'breath' like fine wine for a little bit first.
Posted by: makethelogobigger | Feb 4, 2007 7:02:46 PM
Curious your thoughts on Fallons Maposaurus
Posted by: adfreaker | Feb 4, 2007 7:47:27 PM
MTLB: Really? Beardover felt like one of those SNL skits that starts with a premise that could be funny but just falls flatter and flatter with each bad joke. Right down to the rollerblades.
Rain and close turnover-filled game taking same emphasis off commercials.
Posted by: tangerineToad | Feb 4, 2007 7:49:32 PM
Agree on you FedEx comment - the moon spot doesn't relate to the business and doesn't tie back to the bloodlines of the canpaign like the other one. Still, I wonder. Do you ever worry about making fun of your customers? The 2nd spot definitely takes aim, as does the entire campaign...
Posted by: envyhenrygrade | Feb 4, 2007 9:15:24 PM
TT, yup. I like Gaffigan playing it clueless like that.
Posted by: makethelogobigger | Feb 4, 2007 9:16:41 PM
Yes, David. A Sierra Mist "touring improv troupe." Sounds like a great idea. Please have this approved on all levels. Bravo maestro!
Posted by: Iron Mike | Feb 4, 2007 9:17:14 PM
GM Spot seem strangely familiar to anyone? Upon seeing it, I immediately yelled Short Circuit. Here is the link to the scene.
Posted by: Amarena | Feb 5, 2007 1:15:22 AM
Michael Ian Black...Already part of a touring improv group. You stole him from Stella, remember?
Posted by: dpiddy | Feb 5, 2007 10:40:29 AM
A lot of big-budget gags, how is this different from the old BBDO? Oh right, a website where you can see the agency's/director's cut. Nothing smart/mature/breakthrough. Coke was probably the best spot and that still isn't saying much considering it was a technique more than an idea.
Posted by: Recap regurgitater | Feb 5, 2007 11:45:21 AM
A lot of big-budget gags, how is this different from the old BBDO? Oh right, a website where you can see the agency's/director's cut. Nothing smart/mature/breakthrough. Coke was probably the best spot and that still isn't saying much considering it was a technique more than an idea. Plus it's essentially an attempt to repeat the suceess of WK London's spot for Honda.
Posted by: Recap regurgitater | Feb 5, 2007 11:47:11 AM
Really wanted to read your feedback about the 'amateur' spots.
Your father was the best Ad professor at COM and it would be great to see you mentor a group from BU next year.
Posted by: BU Alum | Feb 5, 2007 5:47:27 PM
Think back to your days back at BU. Who was your creative hero. That guy from Wilkes-Barre?
Get back to me, Dave. Need to catch up
Posted by: Stephen Taren | May 19, 2008 1:32:55 PM
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